Preventing Maternal Deaths: How Can Mobile Help?

For an industrialized nation, the U.S. has a staggering number of pregnancy-related deaths. Tragically, 700 women die each year due to complications from childbirth, with black women affected more than other groups. And the number is growing: The maternal mortality rate rose 26% from 2000 to 2014. Perhaps the most alarming fact is that over […]

The Sandwich Generation: Helping Employees in the Middle Navigate Care for Parents and Children

By Nancy Roberts Recently, it occurred to me that I have become a card-carrying member of the “sandwich” generation. In addition to working full time and co-parenting my 10-year-old stepson, I’ve had to take on some responsibilities for my elderly parents, both of whom are dealing with health issues. After years of writing about this […]

Losing Touch: How to Reconnect with Today’s Mobile Healthcare Consumer

Losing Touch: How Can You Reconnect with Today’s Mobile Healthcare Consumer?

We are experiencing a crisis of confidence in healthcare. There’s no other way to diagnose our current condition. Employers are increasingly frustrated with the amount of waste in their benefit offerings, despite employee demands for increased perks and support. Payors are grappling with how to more consistently engage their members in high-value clinical services such […]

Silver Bullets, Empty Innovation and Other Must Stop Behaviors in Mobile Health

As we close out another year, many of us will soon turn our focus to the age-old practice of New Year’s Resolutions. We thought now would be the perfect time to offer up suggestions we have for the broader mobile health marketplace. If we as an industry could commit to these resolutions, mobile might just […]

High-Value Health Innovation for the Low Income: Rock Health Summit

Wildflower recently had the privilege of participating in the 2018 Rock Health Summit. Our session focused on high-value health innovation for the low income.   We explored how startups looking to make a positive societal impact are increasingly meeting the unique needs of underserved populations. The panel discussed how entrepreneurs and investors are entering the […]

How the Mom Movement Will Heal Healthcare

Healthcare, we have a problem. And the solution is something we call “The Mom Movement.” Average medical costs for a family of four have increased every year since 2013, and there’s no end in sight. Costs continue to shift to consumers, but most individuals don’t have the tools and information they need to make intelligent […]

Childhood Resilience: Mobile Tools Can Help Parents Foster Emotional Health

By Nancy Roberts, Lead Content Manager We’ve been hearing a lot lately about the importance of resilience – the capacity to recover quickly from difficulties or adapt to serious hardship. Studies have shown that resilience is a key driver in the emotional – and often, physical – health of both children and adults. (Children, July 2018) But […]

Early Returns – Using Mobile to Drive Healthy Starts, Fewer High-Risk Pregnancies

Maternal mortality fell by almost half in developing countries between 1990 and 2015 (UNICEF), but doubled in the United States during the same time frame. That means at least two women die in the U.S. during childbirth every day. And it’s not just deaths that are on the rise. So are “near deaths” at 60,000 […]