Advancing Care Series #3 - How Do We Persuade Clinicians to Adopt Value-Based Maternity Care?

Value-Based Care, Digital Health, Providers, Maternity

The third installment of Wildflower’s Advancing Care video series features Sue Gross, CEO of The OBG Project. In this video, Sue discusses how to get clinicians on board with the transntion to value-based maternity care.

“If physicians feel this is just one more thing on their plate, or it’s just another way to try and move the money around, it will be a crash and burn. The model works if physicians, nurses and the entire care team feel this is going to make the relationship with patients stronger.”

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Advancing Care Series #3 - How Do We Persuade Clinicians to Adopt Value-Based Maternity Care?

“If physicians feel this is just one more thing on their plate, or it’s just another way to try and move the money around, it will be a crash and burn. The model works if physicians, nurses and the entire care team feel this is going to make the relationship with patients stronger.”

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