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The Parent Trap – As Employers Expand Family-Friendly Benefits, Here Are a Few Mistakes to Avoid

Employers across the country are increasing their commitment to family-centered perks for employees. Many companies, including Bloomberg, Diageo, Hewlett Packard Enterprise, J.M. Smucker Company and the Washington Post have boosted their parental leave benefits Meanwhile, brands such as Starbucks...

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We Examined Mobile App Usage Of 23,000 Pregnant Women. Here’s What We Found.

By Charlotte Cesana, UX Researcher   Recently, we completed a quantitative analysis of content preferences among 23,000 of our most engaged pregnant users. These users engage...

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Can You Hear Me Now? Healthcare Stakeholders are Loud and Clear on What They Want and Need.

Shhhh. Can you hear that? It’s the sound of discontentment.   It seems no one is getting what they need from the healthcare system...

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Webs of Confusion: Using Personalization to Simplify Employee Benefits

In response to the harsh realities of rising healthcare costs and lagging productivity, employers are increasingly relying on virtual solutions. According to a

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Breaking Down: What’s Really Wrong with the Healthcare System?

By Leah Sparks, CEO & Founder   After all the innovation, all the new programs, all the new tools – too many healthcare metrics are...

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